Online 1Z0-1032-24 Practice Test

Question 1

You want to use Responsys SMS that invites recipients to click a link to a web form to register for a

special event. You wish to measure clicks and form submissions (conversions).

Which four steps should you perform to make this possible? (Choose four.)

Options :

A : You must purchase Premium tracking in order to support link tracking in Responsys.

B : You must select a Responsys link table with the link names and URLs to be used in the SMS message.

C : In the SMS campaign message designer, enable conversion tracking.

D : You must supply a short URL, so you can use bit.ly to shorten links that you wish to use in your text message.

E : In the SMS campaign message designer, you must enable link tracking for the campaign.

Answer: A,B,C,D

Question 2

You discovered that your main competitor's employees are subscribed to receive your promotional

campaigns directly to their work email addresses.

What should you do in Responsys to prevent your campaigns from being sent to the work email

addresses of the competitor's employees, although this is not a complete solution?

Options :

A : Create a Non-Competitor Program using Program Designer.

B : Periodically run the scrub utility and delete all email addresses from your competitor-s domain.

C :

Search the list for the domain name of the competitor and select the block option for each user

that is found.

D :

In the Account Admin screen, select Define email domain rules and create an audience exclusion

by entering the competitor-s domain name.

Answer: B

Question 3

You built a seed group with three records to test combinations of data during campaign proof testing.

All fields required for personalization are populated with test dat

A. But when you try to preview or

proof launch a promotional email campaign, an error message states that the proof list is empty.

Why is this happening?

Options :

A :

You must have missed populating some of the fields being used for personalization in the records.

Check the data in the seed group for completeness.

B :

The seed group is corrupted. You must delete and re-create the seed group with the test data

desired.

C :

You can only launch emails to a seed list; you cannot preview or send a proof launch to the seed

list records.

D :

When the EMAIL_PERMISSION_STATUS value for records in a seed group is set for O for Opt out,

Responsys will suppress displaying personalization in preview mode or sending emails to those

contacts. Confirm that EMAIL_PERMISSION_STATUS is set to I for Opt In.

Answer: A

Question 4

You have a requirement to create a program that allows for the same RIID_ to have multiple

enactments in it, each with a unique enactment value.

What should you use to accomplish this?

Options :

A :

This is not possible, because RIID_ is the only variable that can be used as an identifier for a

program.

B : This is not possible, because only one RIID_ can be in a program at a time.

C : Custom Event

D : Entry Tracking Variable

E : Custom SQL Variable

Answer: D

Question 5

You are asked to troubleshoot a dynamic campaign that is not inserting content correctly for VIP

subscribers. You learn that VIP subscribers who have spent more than $3,000 are not receiving

messages with the proper promotional code associated with their status level. The amount of money

a subscriber has spent is stored in the AMT_PURCHASES attribute as number data type. The set of

rules is as follows:

- Rule 1: AMT_PURCHASES Greater than 100

- Rule 2: AMT_PURCHASES Greater than 1000

- Rule 3: AMT_PURCHASES Greater than 3000

Identify the solution.

Options :

A :

Responsys can't execute rule sets for a dynamic region without a default conditional rule that

initializes the rule set to zero. You will need to create the following rule to fix this issue:1. Default

Rule 0: AMT_PURCHASES Equals 0

B :

The rule set should be changed:1. Rule 1: AMT_PURCHASES Greater than or equal to 1002. Rule 2:

AMT_PURCHASES Greater than or equal to 10003. Rule 3: AMT_PURCHASES Greater than or equal to

3000

C :

Responsys executes rules in sequential order, so any subscriber with more than $100 in spending

will have the content inserted associated with the first rule and the rest of the rules will never be

resolved. Either the order of the rules should be reversed or the conditional logic should bechanged

to use different operators.

D :

Responsys requires that the money data type be assigned, because it doesn't support the number

data type to be used for monetary values.

Answer: C

EXPERTY DESIGNED 1Z0-1032-24 PRACTICE TEST