Online 1Z0-1032-25 Practice Test

Question 1

You want to use Responsys SMS that invites recipients to click a link to a web form to register for a

special event. You wish to measure clicks and form submissions (conversions).

Which four steps should you perform to make this possible? (Choose four.)

Options :

A : You must purchase Premium tracking in order to support link tracking in Responsys.

B : You must select a Responsys link table with the link names and URLs to be used in the SMS message.

C : In the SMS campaign message designer, enable conversion tracking.

D : You must supply a short URL, so you can use bit.ly to shorten links that you wish to use in your text message.

E : In the SMS campaign message designer, you must enable link tracking for the campaign.

Answer: A,B,C,D

Question 2

How should you produce an Insight Report that gives you the total number of individuals (unique

email addresses) who clicked a link in an email campaign in the first three days after it was sent?

Options :

A : Measure = Single Clicks, Sent Date = 3 days

B : Measure = Responders, Interval = 3 days

C : Measure = Unique Conversions, Event Date = 3 days

D : Measure = Total Clicks, Interval = 3 days

E : Measure = Responders, Event Date = 3 days

Answer: D

Question 3

What three actions must you take to set up your new IP for deliverability success with your major

ISPs? (Choose three.)

Options :

A :

Do everything possible to remove lapsed, bounced, or old email addresses to increase the

possibility of getting your emails into the inbox.

B : Set up a backup IP address so you will get through to the inbox even if you are blocked by an ISP.

C : Automate the daily delivery of Insight Deliverability reports for your warm-up campaigns, especially the Feedback Loop reports to check on true spam complaint rates.

D :

Ensure that your warm-up audience lists consist of recently opted-in, opened/clicked within the

last few months, or are known brand advocates.

Answer: A,B,C

Question 4

You discovered that your main competitor's employees are subscribed to receive your promotional

campaigns directly to their work email addresses.

What should you do in Responsys to prevent your campaigns from being sent to the work email

addresses of the competitor's employees, although this is not a complete solution?

Options :

A : Create a Non-Competitor Program using Program Designer.

B : Periodically run the scrub utility and delete all email addresses from your competitor-s domain.

C :

Search the list for the domain name of the competitor and select the block option for each user

that is found.

D :

In the Account Admin screen, select Define email domain rules and create an audience exclusion

by entering the competitor-s domain name.

Answer: B

Question 5

Identify three valid data type definitions for defining fields in a Responsys data source. (Choose

three.)

Options :

A : Memo text – unlimited number of characters

B : Time stamp

C : Currency

D : Number

E : Medium text – up to 100 characters

F : Binary string

Answer: A,B,D

EXPERTY DESIGNED 1Z0-1032-25 PRACTICE TEST